They don’t manufacture your grandfather’s car anymore. So, why are you building his home?
Excuse the blunt analogy, but it’s apt. You see, the residential construction industry has been stuck in a rut for quite some time. A very long time. There’s something to be said for the tried and true but when status quo shifts in the economy, environment, marketplace, and/or all-around home buyer demand, things become antiquated. At the moment, all of the above have indeed shifted.
It’s not all construction. Commercial and industrial builders have been better at keeping up. But residential methods applied today (in many locales) don’t look much different than they did in the past. The strange thing, is that the technology is there, ripe and waiting to be picked.
What’s the reason for the lag? For one, limited access to information. The home construction process begins with the design. Architectural firms salivate at the opportunity to design something cutting edge that will not only accommodate the needs of the end-user (occupants) but earn them accolades within their own industry. But they have become so accustomed to working within the constraints of what builders are asking of them. And those asks, are steeped in tradition. The problem, is that traditionally constructed wood frame and building envelopes are susceptible to so many risks that it’s baffling that it continues to be incorporated into residential design. Air leakage, moisture accumulation, mold, mildew, pest-infestation, and complete vulnerability to fires and natural disasters are just a sample of what is to come for traditionally constructed homes in Alberta. That’s why our company (together with NUDURA) has pledged to bridge the information gap between new home construction technology and architectural design. This technology, of course, is found within insulated concrete forms. Moving forward, Total ICF will help guide architectural firms towards a better path, allowing them to remove the handcuffs placed upon them by builders that were not versed in ICF technology in the first place. That brings us to the second point.
Builders also have not had the adequate opportunity to discover the tremendous benefits of insulated concrete forms in residential construction. 2017 is the year when home builders can truly embrace the trend which is fast becoming the mainstay. The ICF industry has received a near-billion dollar growth projection. Will your residential construction business grow along with it? We understand that you may not want to be among the early adopters (relative expression), especially when the economy is coming out of tumultuous times. In fact, you may have heard naysayers speak against ICF. Rest assured, that these myths have ALL been debunked. ICF makes sense for so many reasons, especially during economic downturns.
While everything you need to know on the surface level is found here on our website (check out any of the links in this article) your complete eduction on how ICF can revolutionize the way you build homes will be attained by working directly with us. Total ICF offers rentals for bracing, Zont systems, vibrators, rebar bending equipment, and more – a great way to get started on using ICF without making the full capital investment. Once you’re comfortable using ICF consistently in future residential builds, you can consider outright purchases (or keep renting). How can you and your team attain that level of confidence? Total ICF also offers ICF training courses and programs in Central Alberta!
Ready to help lead the revolution in residential building in your province? Contact us today to get started.